Privacy Policy

We collect information about you for a number of reasons. The information we collect and how we use it differs depending on our relationship with you but whatever our relationship, we only collect the information we need either to provide you with services you’ve requested or for our own legitimate business needs, like keeping our website working smoothly. And we will always comply with our obligations under the Privacy Act 1993.

Unless we tell you otherwise, all the information we collect will be directly from you. We won’t sell your information to someone else for advertising and we’ll make sure that any information you give us is stored securely and used appropriately. Read on for details.


If you just visit and browse our site, we’ll log some information about how you got to the site, where you go within the site once you get here and any features you might use.


Our website uses cookies. These are small text files that are placed on your hard drive after visiting our site. Cookies collect data such as browsing information each time you access our site. We use this information to understand how people are using our website and to improve it. You can change your browser settings to notify you when you receive a cookie or to disable cookies. If you disable cookies, the website may not work properly for you.

We also use third party cookies and other technology to gather analytics and to advertise to you online. These allow vendors such as Google and Facebook to show ads from us to you on other internet sites. These activities use cookies to optimise and inform ads based on your visits to our site. Information collected may include your IP address, search terms you use, pages you access and links you click on, your operating system and browser type. You may opt out of these by following the instructions below:
Google opt out

Facebook opt out


If you interact with us on social media – if you like, comment, retweet, follow or mention us on Facebook, Twitter or Instagram, we’ll have access to your interactions and profile information. We get this information from our interaction or from the social media platform. We’ll still have access to this information even if you remove it later. We use this information to communicate with you.

Mailing list

If you sign up for our mailing list, we’ll collect some personal information from you – this might include your name, email address and phone number. We do this by asking you to input your details into an online form. We use this information to send you updates such as regular newsletters or news from time to time.

We might give your contact information to our comms folks so that they can email you for us – we grow great hops but we’re not so good at newsletters! They’ll use your information to communicate with you on our behalf. They’ll use industry best practice to keep your details safe and secure and they won’t pass them on to anyone else.

If you don’t want to be on our mailing list anymore, you can unsubscribe by clicking on the link on any of our emails. Once you ask to come off the mailing list, we’ll destroy the information we hold about you.

Hop buyers

We’ll collect information that helps us supply you with our gorgeous hops. This will include your name, address (email, physical and postal), contact phone numbers (and fax number if you’re old school).

If you’re ordering for a company, we might collect information about your company’s officers (such as directors) or employees or about you if you’re a sole trader or in a partnership. This might include names, addresses and contact numbers, identification and address verification.

If you order hops through our website, our Trade Terms will also apply to our interactions. If you want apply for an account, you’ll need to provide us for more personal information including financial information, which is set out in our Credit Terms. If you apply for an account, we may request information from a third party such as a credit reporting agency.

We collect, hold, use and disclose the information you give us to:

  • communicate with you;
  • process and fulfil your hop order;
  • process your payments;
  • providing you with information about us or our hops;
  • quality control or auditing;
  • complying with our legal obligations; and
  • other specific purposes you have consented to from time to time.

If you don’t provide us with this information, we may not be able to send you our awesome hops or we may not be able to open an account for you.

Who we disclose your information to

We’ll only disclose your information in a way that’s consistent with the purpose we collected it for, to:

(a) our employees, agents and related companies either to perform our obligations to you (such as providing you with hops) or making sure you are complying with your obligations to us;

(b) any person or entity you have requested or authorised us to disclose your information to. For example, if you ask us to let you know about investment opportunities for future hop gardens, we may pass your information on to MyFarm;

(c) an external party, such as a government regulator or law enforcement agency, if required or authorised by law.

We’ll make sure that anyone in (a) or (b) will be contractually bound only to use your personal information only for the purpose we shared it with them.

How to access and correct your personal information

You have a right to access and correct any personal information we hold about you. You can check or update the information we hold by emailing us at

Protecting your information

We understand that privacy is important. We use secure, reputable cloud-based providers for information storage. These providers may be located outside New Zealand. We make sure that any provider we choose uses industry best practice to keep your information safe from unauthorised access, modification, disclosure, misuse and loss by:

  • restricting access to personal information we store on our systems and require our agents and suppliers to do the same;
  • using industry standard physical and infrastructure security such physically restricting access to datacentres, guard services, CCTV monitoring, two-factor authentications, power backups, roll-based access, and security monitoring along with the usual firewalls, virus and password protection; and
  • imposing confidentiality requirements on our employees.

How long do we keep your information

We keep your personal information for as long as necessary under the law or for the purpose we gathered the information. Once the information is no longer required, we will destroy it.


If you believe Hop Revolution has breached the Privacy Act, please contact our Privacy Officer at:

Privacy Officer
Hop Revolution Limited
1/240Trafalgar Street
New Zealand


We may ask you to put your complaint in writing or to supply further details about your complaint. We’ll try to resolve your complaint within a reasonable time. If you aren’t satisfied with how we’ve handled your complaint, you can lodge a complaint with the Office of the Privacy Commissioner at